Resources for Stay Well This Winter campaign

Public Health England's campaign 'Stay Well This Winter' starts on 9 October and they are sending resources to pharmacists

For the third year in a row, Public Health England (PHE) and NHS England’s national winter campaign, Stay Well This Winter, will be running from 9 October 2017. The campaign encourages at-risk groups to get the free NHS flu vaccination, and to take simple, easy-to-achieve actions to avoid admission to hospital during the winter period.

Once again, Public Health England will be supporting pharmacies to promote the key campaign messages in-store. All small chain and independent pharmacies will be receiving a kit of promotional materials (including posters, shelf wobblers and leaflets) via the Healthcare Distribution Association’s daily prescription medication deliveries. The toolkit will arrive either the week beginning 2 October or 9 October.

In addition, where there is a local contractual agreement to support the Stay Well This Winter campaign, Pharmaceutical Committees have made an arrangement for PHE to send a promotional kit to the pharmacy multiples in that area.

And finally, PHE are in contact with all pharmacy multiple head offices to coordinate their in-store and online support. However, if there are any pharmacy multiples who will not be receiving a promotional kit who would like to place an order, simply call 0300 123 1019. The order line will be open Monday to Friday from 8am to 6pm. Toolkits are subject to availability.


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